eSales Systems

- Are you getting sales results from the majority of your sales team?
- Are your sales people having the conversations that bring results?
- Are these conversations making your business a trusted advisor/supplier?
- Can you track the sales process from initial contact to successful sale?
- Do you know which points of the sales pipeline your team are failing/succeeding at?
- Have your investments in sales development brought you the returns you wanted?

Organizations invest heavily in their information management and back office systems. Most small to medium sized enterprises (SMEs) have engaged technology in a least one or more business system, but interestingly, the one business process that has been almost universally ignored when it comes to utilizing the power of technology to enable business is the sales/advice process.

The myYardstick Professional eSales module is an affordable solution specifically designed to maximize your sales and sales team performance.

The potential benefits of the eSales Systems include:

• Engaging clients in an advice process that delivers value to them;
• Ensuring that sales people and others truly understand the client’s needs and do not miss any key issues or opportunities;
  By way of example, sales people often tend to have a preference for certain products/services and often neglect opportunities they are less comfortable with. This tool will  overcome such a problem.
• Conducting sales and advice discussions via the internet for remote location or specific circumstances – reducing the cost of travel and other expenses;
• Standardizing the quality of the sales and advice experience for clients;
• Providing a sales and advice tracking/training process for less experienced or successful sales people/consultants;
• Increased sales results from your sales team;
• Building a valuable database of information from client responses to the eSales Module which can be used for advice or marketing purposes;
• The automation of high-value reports for use with clients, internal staff or marketing purposes;
• The increased retention of sales people/consultants as they come to see the eSales Module as fundamental to the sales process and to their success as a sales/consulting professional;
• The increased retention of clients as they see the intellectual value of their relationship is linked as much (if not more) to the advice process your organization provides as it is to the sales person/consultant;
• Elevation of the status of the organization in the eyes of the client from being one of a number of providers/suppliers to that of their ‘trusted advisor’
• The integration of information into the post-sales product/service implementation process.

The Bottom Line

If the eSales Module delivers only a few new clients, expands the service offering to a few existing clients, eliminates an under-performing sales person from the team, improves marketing into new or existing market segments, or delivers any of the other benefits outlined above, the investment will have paid for itself many times over.